Merchandise

The Merchandise committee is brand-new to THON 2008! Merchandise has evolved out of the need for a committee dedicated solely to selling THON products. The committee's responsibilities include running the THON store, maintaining the concession stands in the BJC during THON weekend, dealing with all licensing issues for THON products, and ordering and distributing all THON apparel. The Merchandise committee will work to increase the efficiency of the THON store, enhance customer service, and develop new and creative avenues to raise more money For The Kids!! For more information contact merchandise@thon.org.

Administrative Assistant (1):

This person must be highly motivated and flexible. They will serve as second in command to the Overall as well as the liaison to all other committees. They will be responsible for creating the master Merchandise timeline. They will be in close contact with the Donor Relations, Supply Logistics, and Finance committees and will be responsible for taking the meeting minutes and compiling/sending committee reminders and updates.

 

Customer Satisfaction (2):

These captains must be patient, friendly, and diligent. They will be responsible for maintaining the THON Store g-mail account and answering customer questions through phone or e-mail.  They will serve as the customer contacts and will also coordinate all exchanges as well as the exchange schedule with the other Merchandise captains.

 

Donor Development (2):

These captains must be both attentive to detail and creative.  They will be responsible for creating and maintaining customer databases based upon certain demographic criteria.  They will also be responsible for developing marketing strategies aimed at the individual demographics that emerge from the databases.

 

Graphic Design/Licensing (1):

This captain must be both creative and artistic.  He or she will be responsible for developing new product designs for THON Store merchandise.  They will also be the contact for any committee or organization needing assistance in creating their own t-shirt designs.  This person will also oversee all t-shirt designs prior to designs being sent through Penn State licensing to ensure the name and logo of Penn State Dance Marathon is protected.

 

Outreach/Communication Liaison (1):

This person must be friendly and have good communication skills.  They will be responsible for working with the Commonwealth campuses as well as DMAIG with licensing issues as well as THON Store items.  They will be responsible for the expansion of THON Store products throughout the THON community.

 

Product Development (1):

This captain must be creative and motivated.  They will be responsible for general product development.  They will also create daily specials and features for the online THON Store.  They will develop seasonal products and create marketing plans to develop interest and awareness of these new THON Store endeavors.

 

Special Events (2):

These two captains must be very attentive to detail and will be concerned with the logistics of THON Store events.  They will be responsible for the set up and tear down of the Store at all events.  They will also coordinate all HUB Sales including set up/tear down, work schedules, and product availability.  They will work closely with the Technology liaison and THON Store captains regarding Store inventory.

 

Special Projects (1):

This captain must be highly motivated, organized, and creative.  They will be responsible for any and all new projects that develop for the Merchandise committee in its first year including two already existing special projects.

 

Supply Logistics/Hospitality Liaisons (3):

These three captains must be organized and outgoing.  They will be responsible for coordinating the ordering and distribution of all 5K, 100 Days, and THON Weekend t-shirts.  They will also be responsible for coordinating concessions for THON weekend including the concessions timeline.  They will be the Bryce Jordan Center contact.  They will also coordinate and schedule concessions training sessions with the BJC.

 

Technology Liaison (2):

These captains are recommended to have some technology knowledge; however, it is not required.  They will be responsible for uploading all pictures and products and for making all online changes and additions to the THON Store.  They will serve as the liaison to the Technology committee.  They will be responsible for printing invoices and maintaining all online orders.  They will need to determine and request all Tech needs for events as well as conduct inventory training sessions prior to THON weekend.

 

THON Store (2):

These captains must be both highly organized and motivated.  They will be responsible for maintaining the THON Store inventory and organizing the product storage area.  They will also coordinate the schedule for filling orders.